Digital Marketing Strategist

Broomfield, CO

Biofire’s mission is to redesign firearms from the ground up for the 21st century, bringing much-needed innovation to a space that has seen little innovation in 50 years. Named the “Tesla of the gun world” by the WSJ, Biofire is enabling radically safer ownership of firearms.

A technological solution that sidesteps the political conversation around guns, Biofire’s Smart Gun™ is uniquely able to prevent avoidable and accidental gun deaths. By offering gun owners the option of a Smart Gun™ that only they or someone they authorize can use, we are empowering them with full control over their firearm so that the next time a child or teenager finds a gun, it will be locked and unusable. This is just the beginning of the improvements we will bring to market by rethinking everything to create the modern firearm.

Biofire has received international recognition in the WSJ, NYT, Bloomberg, Fast Company and many more for our industry-changing technology. We are backed by expert investors, founders and advisors.

ROLE

You will be an integral part of a team of talented individuals passionate about solving hard problems to make Biofire’s mission a success. We operate in a fast paced, high accountability, “there is no box” environment where the goal is always to reach the best solution as efficiently as possible. Adaptability and willingness to accept feedback are critical.

As Biofire’s Digital Marketing Strategist, you will be responsible for defining and executing Biofire’s digital engagement strategies, including SEO, content marketing, and paid advertising and promotion. You’ll work with our Communications, Content, and Customer Experience functions to engage our customers and the broader firearms community around our product, company, and mission of promoting responsible gun ownership. Success in this role will require enthusiasm for promoting safer gun ownership, a strong appreciation for data-driven decision-making, and the ability to strategically develop and deploy compelling content that resonates with our customers.

Day to day responsibilities of the role will include:

  • Analyzing target customer data to inform digital strategies;

  • Defining, implementing, and optimizing Biofire’s organic and paid content campaigns;

  • Directing written and visual content creation for Biofire’s digital channels in partnership with internal stakeholders and external vendors;

  • Managing Biofire’s email marketing campaigns;

  • Overseeing and implementing SEO strategies;

  • Optimizing and updating Biofire’s website and owned digital channels.

QUALIFICATIONS

If you feel you would succeed in the role described above, we encourage you to apply regardless of industry or background. Biofire evaluates candidates based on their fit for this specific role, not a predetermined list of qualifications.

LOCATION AND BENEFITS

This is a full time, on-site role at our Denver Area Headquarters. We offer fully covered platinum medical benefits, 401(k) with matching and flexible work hours with the ability to work from home when not needed on site.

 

ELIGIBILITY

This role handles information subject to US Export Regulations. Due to these government regulations, applicants must be (a) a citizen of the United States; (b) a lawful permanent resident of the United States (“Green Card” holder); or (c) a person admitted into the United States as an asylee or refugee to be considered for the position.

 

At Biofire we celebrate diversity of thought and are committed to creating an inclusive environment for our team.  We welcome all qualified applicants and do not discriminate on the basis of race, color, national origin, religion, political affiliation, sex, sexual orientation, gender identity, age, disability, marital status, or Veteran status. We are an LGBTQ-friendly workplace.